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  • The Beauty Guru & Sterex Talk Transgender Electrolysis @ Professional Beauty North

    Gill Morris will be joining Sam Marshall (The Beauty Guru) speaking at Professional Beauty North on the Monday discussing the benefits of electrolysis when treating Transgender clients.  To book visit:

    Title: Welcoming Transgender clients - treatments & treatment

    When: 19th September - 15.00 -15.50

     Whos speaking: Sam Marshall, The Beauty Guru and Gill Morris, Commercial Director, Sterex

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    What’s it about: The Beauty Guru in association with BornUK are talking all things trans. This is a growing market for salons, so attending this lecture is a must to understand how your business can benefit as well as how to attract this new type of client. You will also gain an understanding and appreciation of the specific etiquette involved when treating trans clients, as well as the essential part electrolysis plays in the transition of male to female clients.

  • Sterex Training at the finals of My Face My Body Awards

    To All Our Friends and Loyal Customers,

    Sterex training has made it to the finals of ‘Best Training’ at My Face My Body awards!!!

    The judges commented that they have never seen such a high standard and were very impressed with our entry and supporting evidence.

    Now it’s voting time and YOU will make the difference whether or not we get to dust down our ball gowns or not.

    WE NEED AS MUCH SUPPORT AS POSSIBLE AS NUMBERS EQUAL SUCCESS so please vote, Facebook/social media/tweet away  and work your socks electrolysis deserves recognition.


    Scroll down 18 other categories to get to the Best Training Programme to see our entry and vote.


    FACE was three days of unparalleled choice and unbeatable content exhibition held on at the Queen Elizabeth Exhibition Centre next to the Houses of Parliament in London on 20 – 22 June 2014. Continue reading

  • Future Careers in Electrolysis

    Karma Students attend a Sterex Careers Talk

    Elaine Stoddart Director of Education for Sterex delivered a careers talk to the students of Karma Academy at Chalfont’s Community College on 16th October in order to inform and educate the students on the career opportunities open to them within the world of electrolysis. Elaine is considered a leading pioneer in her field, respected author, teacher and international speaker and transgender training course innovator, she has appeared on educational programmes for the BBC, is on the board for the BIAE (British Institute & Association of Electrolysis), a member of the RSM (Royal Society of Medicine), and expert panellist for BABTAC (British Association of Beauty Therapists & Cosmetologists). Chalfont Community College offers young people between the ages of 16 - 18 from all backgrounds a level of teaching second to none and is headed up by Karen Rayner, founder and director of Karma Academy. Continue reading

  • Sterex Student of the Year Competition 2013

    Elaine Stoddart Director of Education ploughs through piles of DVD entries

    The culmination of months of hard work finally came to fruition on Thursday 20th June. Passion, dedication, motivation, practice and more practice all reached its climax at the Sterex 24th Grand final celebrations for the top electrolysis students of
    2013. Continue reading

  • Facial Aesthetic Conference and Exhibition (FACE) 2013

    Image courtesy of

    FACE is the largest scientific and business congress for practitioners of all specialities, business owners, clinic managers and marketers working in the field of facial aesthetics. For 10 years it has had its home at The Royal College of Physicians but for 2013 it has moved enabling it to combine facial and medical aesthetics in one thus creating the largest dedicated aesthetics exhibition ever seen in the UK. Continue reading

  • Sterex supports the BIAE AGM

    The British Institute & Association of Electrolysis AGM held on Sunday 14th April saw the elite from the world of electrolysis congregate for a day for some of the finest educational, inspiring, motivational speakers, surgical equipment demonstration and networking opportunities. Both members and non members are always welcome to two BIAE events held annually, the AGM and the September Skin Seminar to be held this year on 22nd September 2014 at The New Cavendish Club, 44-48 Great Cumberland Place, London, W1H 7BS and this AGM saw the largest footfall yet.

    Angela Wheat Chairman opened the day and warmly welcomed members and guests.

    This year…. as last, it was held at the famous Union Jack Club - a private members club for serving and former non-commissioned military personnel of Her Majesty's Armed Forces situated in the heart of London’s historic South Bank. It provides superb conference facilities and features an eclectic mix of modern convenience and old world charm.

    This was followed by presentations to electrolysists who had successfully passed the entrance exams and were officially welcomed into the fold of the biae as new members.

    These were:
    Carolyn Claypole Sterex Electrolysis International Limited Head Trainer, Zoe Clark Euphoric Beauty Worthing

    Left to right Nona Girling, Zoe Griffiths & Carolyn Claypole

    New members unable to attend were Victoria Smith, Alison Byrne, Gillian Dickie, Elizabeth Holman and Morag Wood.

    Vice Chair Frances Martin with members of the Sterex team

    Sterex Electrolysis attended as always to support this professional association and the event by attending and showcasing their product range.



    The lectures included:

    Chris Minnall demonstrating Loupes with Elaine Stoddart of Sterex Electrolysis International Ltd

    Chris Minall Sales & Marketing Manager from Surgivcal Acuity

    & Orascoptic Limited. Orascoptic UK are the worlds leading experts in Loupes and Chris advised in their use and the benefits of this technology. Loupes offer superior visualisation, ergonomic benefits and help maintain and elongate successful careers. Chris guided the audience through the four main aspects of magnification to consider when selecting loupes and demonstrated the use of them in a friendly, open, approachable and interesting way.

    Gill Morris, GMT Training

    Gill Morris FRSA MCIM, MPSA, Managing Director of GMT Business Training

    Gill believes that being really good, or even the best, at what you do is no guarantee of business success. Her practical experience, extensive knowledge, engaging delivery and relevant content all motivated and inspired the audience in their goal for greater business and personal success, whether a small or large business. Gills upbeat, fun and motivating lecture was full of ideas and support to ensure longevity and success in business.

    Dr Jennifer Tremble

    Dr Jennifer Tremble Consultant in Endocrinology and Diabetes

    Mellitus at Queen Elizabeth Hospital lecture was entitled
    ‘Unwanted body hair a medical or cosmetic problem’. She presented case studies, talked of the principles of hormone testing and of Polycystic Ovarian Syndrome (PCOS), Adrenal Tumours and symptoms and treatments both medical, surgical and radiotherapy.

    Dr Gennaro Selvaggi MD PhD Consultant Plastic Surgeon and Honorary Fellow of Charing Cross Hospital talked of his fascinating work with the Transgender Community. He spoke of adjusting the body to the mind and how the World Professional Association for Transgender Health (WPATH) had standards of care guidelines to give patients the best care available. He spoke of surgical techniques all vividly illustrated by slides, and the complications and important of electrolysis prior to operation. He spoke that strong co-operation was needed between the surgeon, Psychiatrist, Endocrinologist and the Electrolysist.

    Members enjoying the lectures

    For further information on the BIAE please
    Tel: 0844 5444373



  • Sequins and Tiaras at ‘Gender Matters’ Summer Party

    Front row left to right: Kimberley Harris, Jenny Williams, Chelsea
    Bailey (Outreach Co-ordinator), Karen Evans (Sterex Academy Trainer)
    Back row left to right: Elaine Stoddart , Stephanie Moseley-Chidwell, Sherri Tomlinson (Centre Manager GM), Katharine Roberts (Electroloyst), Susan Meredith, Ruth Wilson (Vice Chair – GM)

    Gender Matters is a registered Charity with funding from the National Lottery, Comic Relief and the Birmingham and Black Country Community Foundation. They provide a comprehensive programme of practical support, counselling, advice and information for anyone with questions or problems concerning their gender identity, or whose loved one is struggling with gender identity issues.

    Sterex was referred to Genders Matters through GIRES (the largest charitable trust for the TG community in the UK) 3 years ago when they launched their TG electrolysis course. From the very initial meeting their support and help in delivering the, first of its kind, specialised electrolysis Transgender course has been invaluable.

    Elaine Stoddart Sterex Director of Education said “The guest speakers from Gender Matters who attend our courses offer real insight into the Transgendered clients’ ‘journey’ and give our delegates a depth of understanding and compassion that they could not hope to achieve otherwise”. Sterex were delighted to be invited along to the Gender Matters 9th Anniversary, Summer Party 2012, at Linden House in Wolverhampton.

    The evening was attended by many from the transgendered community as well as guests and representatives from the various sponsors of the evening. Phil Oldershaw, entrepreneur, journalist, TV and Radio presenter and founder of Birmingham Gay Pride was the MC for the evening. Phil has worked with many known names within the television and music industry, including Graham Norton, James Martin, Gordon Ramsey, Jamelia, Michelle Collins, Take That, Colin and Justin, Holly Valance & Sir Ian McKellen. Gender Matters were thrilled that Phil had taken time from his busy schedule to support the evening. The entertainment was provided by special appearances and performances from Chrissie Edkins trans singer/ celeb/ model and comedian and entertainer Nick Jarvis who performed some of his poetry material.

    Left to right:
    Elaine Stoddart, Jenny Williams & Karen Evans

    The attendees were welcomed by Jenny Williams, Chair of Gender Matters who gave an inspiring and amusing opening address to the evening. Jenny thanked everyone for their kind donations for the raffle and invited Elaine from Sterex to announce that the Directors of Sterex had agreed to donate not only a place on their VTCT Electrolysis Qualification course, but also a top of the range SXB Blend epilator, so that the recipient could be trained as a qualified electrologist and give something back to the transgender community. This award worth £2k is given from Laurie and Doug Cartmell as a mark of their appreciation and support for all at Gender Matters and they hope that it will offer an unparalleled opportunity for the charity to benefit their members.